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Can you accelerate the Blue Planet II effect?

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  • Can you accelerate the Blue Planet II effect?

    Households in the UK recycle less than half of the waste they produce. David Attenborough’s Blue Planet II has had a positive effect on our attitude to waste; according to research by Waitrose UK 88% of people have changed their behaviour with plastic since watching the final episode of the programme. Whilst ‘The Blue Planet II effect’ is a positive step in the right direction and has sparked a ‘War on plastic’, we still have a long way to go!

    Entrepreneurs are a vital resource in helping us to reimagine what we class as waste. Two alumni of 2019’s Shell LiveWIRE’s Smarter Future Programme are doing just that.

    Meet Plastech Innovation, the start-up which reprocesses plastic waste into eco-friendly and lightweight aggregate for use in construction materials. Only 14% of the 400 million tonnes of plastic produced each year is recycled, and the majority of our plastic waste ends up in landfills or littered in the environment, with 12 million tonnes of plastic ending up in our oceans each year. Plastech is developing a novel solution to reduce the volume of plastic waste entering our natural environment!

    Meet Coillection, the social enterprise dealing with the improper disposal of waste household cooking oil by collecting and converting it into biodiesel. Waste cooking oil can block public sewers and the backed-up sewage can spill into rivers and streams, harming the environment and the wildlife in and around the water. Coillection’s aim is to revolutionise used cooking oil in the UK by providing an innovative platform for collection, allowing households to save the planet, one drop of oil at a time.

    The UK’s target for household waste recycling is 50% by 2020 – do you have a solution to help us reach this target?

    Follow the links below to find out more about Plastech Innovation and Coillection!

    https://www.shell-livewire.org/alumn...ech-innovation

    https://www.shell-livewire.org/alumn...oe-coillection
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